Biography

For Lawrie Jordan

Lawrie Jordan is Director of Imagery and Remote Sensing for Esri, as well as Special Assistant to Esri founder and President, Jack Dangermond. Mr. Jordan has over 35 years of experience as a leader in the field of image processing and remote sensing. He was co-founder and President of ERDAS, Inc. for more than 20 years and played a key role in evolving a long standing strategic partnership with Esri. He has been an advisor to numerous government organizations on current and future trends involving imagery and earth observation involving all types of sensors and platforms, and he serves on the boards of several influential organizations and foundations.  His background education is in Landscape Architecture, with degrees from The University of Georgia and Harvard University.

Lawrie is a member of the European Academy of Sciences and Arts, as well as the 2015 recipient of the Geospatial World Leadership Lifetime Achievement Award for his decades of contribution in the field of Image Processing and Earth Observation.  He is also the proud recipient of the U.S Government’s medal for Outstanding Support and Patriotism.

The Power of Simple and Quick

Abstract:

This presentation will discuss rapidly emerging trends in Earth Observation and Remote Sensing in the context of a new generation of users and consumers. Specifically, it will address major changes in traditional workflows (i.e.- dynamic versus static ) as well as the evolving profiles of Industry market segments and the personas of the professionals who represent them. The presentation will also investigate the implications of these evolutionary trends on the software tool developers and the importance of continuous innovation that delivers value and simplicity to an increasingly digitally aware global society with near real time expectations.